US market share of LG smartphones hits record 20 pct: data
SEOUL-- The market share of smartphones made by LG Electronics Inc. reached a record high of 20 percent in the first quarter of this year, data by a global research and consulting firm on mobile handsets showed Sunday.
According to Strategy Analytics (SA), the high numbers come on the steady popularity of both premium and affordable phones that have been well-received by consumers. LG shipped 7.3 million smartphones in the United States in the January-March period, with its market share rising about 3 percentage points from 17.1 percent tallied a year earlier.
The strong numbers are noteworthy because sales of its latest flagship G6 were not counted in the three-month period.
The data analysis and consulting company said the first quarter figures allowed LG to broaden its lead over Zhongxing Telecommunication Equipment Corp. (ZTE) that had a 6.7 percent market share, while reducing the gap with No. 2 Samsung Electronics Co. that controlled 24.6 percent of the large consumer market by shipping out some 9 million handsets.
Samsung's share was hurt by the Galaxy Note 7 debacle.
Apple Inc., the No. 1 player in the United States, enjoyed a market share of 34.5 percent. It sold some 12.6 million phones.
SA said that if Canada is included, LG shipped out 7.6 million phones, with the market shares in the two North American markets reaching an all-time high of 19.6 percent.
Sales of V20 premium phones, along with the K and X series phones that are affordable yet powerful, fueled demand.
With the launch of the G6 on April 6, LG is in a position to expand its market share in the key North American market.
Sales numbers for the United States and Canada are small compared with the Asia-Pacific region, but they are important because they remain the world's single largest premium smartphone market.
Source: Yonhap News Agency