Thailand’s beauty industry is expected to grow by almost 4% this year driven by hygiene products as well as the skincare category, particularly children’s products and men’s grooming products driven by the popularity of Korean TV series. Kesmanee Lertkitcha, chairman of the health and beauty cluster of the Federation of Thai Industries (FTI), said she is optimistic that the industry will maintain its growth momentum this year after recovering to 3% growth in 2021, generating sales of 320 billion baht. Thailand’s beauty industry grew by 6.5% in 2019, ahead of the average growth of the global be…

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