Seoul: Kia Corp., South Korea's second-largest automaker, announced it has achieved over 1 million cumulative sales in Australia, 37 years after entering the Oceanian nation. The milestone was celebrated with a ceremony at a dealership in Queensland. Kia first entered Australia in 1988 and established a local sales subsidiary in 2006. The company reached 500,000 units in cumulative sales in 2018, before doubling the figure in just seven years.
According to Yonhap News Agency, Kia's bestselling model in Australia was the Cerato, known as K4 in South Korea, with 200,780 units sold. This was followed by the Sportage, Rio, and Carnival models, with 188,159 units, 166,062 units, and 123,854 units, respectively.
Damien Meredith, CEO of Kia Australia, commented, "Kia has thrived in a competitive and dynamic market, backed by products that have evolved to meet changing expectations and a brand that has earned the trust of Australian customers." He added that with new innovative models on the horizon, the recent celebration marks an exciting new chapter for Kia in Australia.