Seoul: CJ Olive Young Corp., the retail and distribution arm of South Korea's CJ Group, said Tuesday it has partnered with a Polish company to export its private brand (PB) products to Europe. The company announced it has signed an agreement with Poland-based cosmetics distributor Gabona to sell its PB cosmetics products through offline retail outlets across Europe.
According to Yonhap News Agency, Gabona, which distributes more than 8,000 products in 60 countries, will initially introduce CJ Olive Young's skincare products-Bioheal BOH, Bringgreen, and Colorgram-through its sales networks in Poland. The distribution will then expand to other European markets, broadening CJ Olive Young's reach and strengthening its presence in the international cosmetics industry.